Play Well Jewelry was the brain child of 9 year old Alicia Serratos. After learning about an opportunity to help collect Lego and hand deliver them to kids in Uganda, she felt it was her destiny to participate. She held a few Lego Drives and told everyone she could about how they could help. Her parents felt it was important she find a way to earn the money for her trip. What started as a means to raise money for a trip to Uganda to hand deliver Lego to kids in need, quickly turned into her own a little business venture, Play Well Jewelry.


Alicia’s sister Anabelle soon caught that Lego giving bug and joined the team. Her first creation was the Lego ornament and they quickly began to brainstorm more ideas to help their business take off.

Now, their sister Angelica is joining the team! Be sure to check back frequently to see what they come up with!

The girls make all the jewelry themselves, run their Etsy page and even take credit card payments using their Square! They also accept donations.


All proceeds go towards funding their goal of repurposing used Lego for jewelry and helping kids around the world play well! Thank you for visiting their site and supporting their cause!